Nov 2025
Destinations: Beijing, Xi’an, Chongqing, Nanjing & Shanghai
Scope: Pre/post tours, guides, transportation & cross-border logistics
Client: Leading European Travel Partner
Guests: 260 (upstream & downstream sailings)
Century Holiday delivered a milestone inbound river cruise program — the first full-European chartered Yangtze River journey in China since 2020.
Over one month, teams across Beijing, Shanghai, and Chongqing coordinated seamlessly to host 260 guests from France, Belgium, and other Western European markets. The program combined a luxury Yangtze River cruise from Chongqing to Nanjing with curated pre- and post-cruise experiences in Beijing, Xi’an, Nanjing, and Shanghai.
The result was a refined journey blending cultural depth with modern comfort, delivered with consistently high service standards throughout.
Managing a month-long, multi-destination charter program across several major cities in China, while ensuring smooth transitions between cruise and land arrangements and maintaining consistent service standards for European guests.
Integrated cross-regional operations: Close coordination between Beijing, Shanghai, and Chongqing teams ensured real-time communication and execution
End-to-end journey design: Seamlessly connected the Yangtze River cruise with curated cultural extensions in key cities
Precision logistics: Carefully managed transfers, embarkation, and disembarkation to ensure a smooth guest experience throughout
Curated cultural highlights: Included iconic sites such as the Three Gorges Dam, Yellow Crane Tower, and Hubei Provincial Museum
Consistent service delivery: Maintained high standards in guiding, transportation, and guest services across all locations
The successful execution of the program led to confirmed repeat charter cooperation for 2026 and 2027, reflecting strong client confidence in Century Holiday ’s capabilities.
The project was particularly recognized for:
Overall, the program reinforced Century Holiday’s reputation for professionalism, operational excellence, and dependable “China service” in the inbound luxury travel market.
Send us your group brief, MICE requirements, or FIT enquiry and our team will respond with a tailored China DMC proposal within 48 hours.
