China’s Inbound Experts Since 1997

For nearly 30 years, Century Holiday has been the trusted ground partner for agencies and operators bringing the world to China.

Who we are

Closer to China Than Anyone Else

At Century Holiday, China isn’t just a destination — it’s our home. With offices in Shenzhen, Beijing, Shanghai, Guangzhou, Hong Kong, and beyond, we operate at the ground level every day. Our local teams, supplier relationships, and destination knowledge give your programs a depth that distant operators simply can’t match.

Our Purpose

Connecting the World to China

Century Holiday exists to connect the world to China — delivering programs that are professionally managed, culturally authentic, and operationally seamless for every agency partner we serve.

Vision

To be the most trusted China DMC for international travel agencies, tour operators, and MICE organizers worldwide.

Mission

To deliver expert destination management across China through deep local knowledge, reliable operations, and genuine partnership with every agency and operator we work with.

Our Principles

How We Work

Six principles shape every China program we run — and every agency relationship we build.

We listen to your brief, understand your market, and build programs around your needs.

Our team lives and works in China. We know the suppliers, the seasons, and the details that only insiders know.

Reliable execution is non-negotiable. Every program is planned to run on time, on budget, and on brief.

Fast quotes. Clear communication. A dedicated contact who knows your account.

China changes quickly. We stay ahead of policy updates, destination trends, and market shifts so you don’t have to.

We don’t just handle one program — we aim to be the China partner your agency depends on for years.

OUR NETWORK

First-Hand Reach Across Asia

Century Holiday operates through our own teams across China and Southeast Asia, giving partners direct DMC support, strong sales reach, and first-hand ground operations in every key market we serve.

Our History

A Legacy Built on China

From one of China’s first inbound-focused travel companies to a group serving 20+ source markets — the milestones behind our expertise.

1997

Founded

Century Holiday established in Shenzhen as one of China’s first inbound-focused travel companies.

1999

Licensed

Approved as an international travel agency, formalising our B2B inbound operations.

2002

Expanding

First branch office opened in Shanghai, extending our national ground handling coverage.

2006

Growing

Hong Kong branch opened. AirAsia Travel & Service Centre launched. Ranked #1 in Shenzhen for inbound visitors.

2009

Going Regional

Singapore office launched, extending our Southeast Asia presence and source market reach.

2019

Group Rebranding

Formally renamed Century Holiday Travel Group, unifying our brands and multi-market operations.

2023

Post-Pandemic Recovery

Full resumption of inbound China travel services. Rebuilt supplier network and expanded destination coverage.

Now

Forward

Serving 20+ source markets. 80,000+ visitors per year. Your trusted China DMC for the decade ahead.

Send your brief. We’ll build the program.

Send us your group brief, MICE requirements, or FIT enquiry and our team will respond with a tailored China DMC proposal within 48 hours.

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